Meet The Foundation That Adapts To You
Pleame Pure Foundation is skincare in disguise – hydrating, smoothing, and blending seamlessly for a natural finish that lasts all day.
Without the complicated routines.
SHOP PLEAME PURECONFIDENCE IN 60 DAYS OR YOUR MONEY BACK
41,300+ Women Already Swear by Pleame Pure
"The picture is proof you product works on my 64 year old face."
"I was skeptical too, but after trying another brand, I was skeptical of this type of foundation working but I am so pleased with this product."
"I don't usually wear any kind of makeup but I thought I would give this a try after seeing the adverts and I'm amazed at the transformation. I have no idea how it works but can really recommend it."
At Pleame Pure, we believe beauty has no age limit
Our formulas are made to work with the way skin evolves after 45, hydrating, smoothing, and enhancing your natural glow without settling into lines.
For all skin tones
No artificial fragrances
For all skin types
SPF 50
Cruelty Free
Long-Lasting Finish
Top 3 Bestsellers
Better skin in 30 days, or it’s free!
Use Pleame Pure daily, and if your skin doesn’t feel smoother, softer, and more radiant, we’ll refund you in full. Our formulas are crafted to work with mature skin, and we stand proudly behind every bottle.
Results you can expect
(41,367) PLEAME PURE CHANGING FOUNDATION · 30ML BOTTLE
Original Changing Foundation-4-in-1
Your 4-1 makeup routine for consistently perfect coverage, designed especially for mature skin
ADAPTS TO YOUR SKIN
WEIGHTLESS COVERAGE
LASTING HYDRATION
SPF 50+ PROTECTION
FILLS FINE LINES AND WRINKLES
Why women are switching to
Pleame Pure
Ingredients
Most foundations rely on heavy fillers, artificial fragrances, and up to 80% water. Pleame Pure uses skin-loving botanicals and clinically tested actives that are proven to support mature skin.
Handmade Quality
Crafted in small batches for consistency and quality, our formulas are designed so you can enjoy skin that looks, and feels smoother, fresher, and more radiant.
Keep it simple
Beauty after 45 shouldn't feel like a chore. That's why at Pleame Pure we focus on simplicity. So you can spend less time getting ready and more time living.
Our Little Secret For
Radiance After 45
What Is It
Gentiana Scabra is a rare alpine flower extract known for its calming, skin-revitalizing properties and the foundation of our age-smart formulas.
Eastern Skincare Herietage
Rooted in centuries of Eastern beauty rituals, this extract has been trusted to restore balance, resilience, and natural glow.
Benefits Today
Gentiana Scabra is packed with antioxidants that help reduce dullness and support a radiant, even complexion. creating a perfect canvas for makeup that looks smooth, vibrant, and natural all day.
Redefining Beauty for
Mature woman
For too long, beauty has been built on a lie: that every woman has the same skin, no matter her age.
Most products are designed for youthful skin; mattifying, drying, quick fixes that work when you’re 25 but fail you later. They don’t just fall short. They make you feel like you’re wearing a mask of yourself.
Pleame Pure was created to change that. We design products around how skin changes over time. Formulas that hydrate, smooth, and enhance, instead of clashing with the natural beauty you’ve earned.
From foundation to finishing care, every product is built on one promise: makeup that respects your skin and restores your confidence.
Because beauty doesn’t fade with time. It changes, and with the right products, it gets even better.